How would you describe architecture
Architectural photography: meaning and benefits for architects
Architectural photography is not only of great use for architects and architecture-related areas. It also has social relevance and fulfills the following 10 functions:
Even in a globalized and digitized world, it is not a matter of course that we know and evaluate architectural highlights such as the Burj Khalifa in Dubai or the shard of glass (“The Shard”) in London without ever having seen them with our own eyes. Architectural photography makes buildings visible regardless of the location of the recipient and therefore fulfills an important educational function.
Every object transports information. Whether shape, color or style - information is communicated almost unadulterated in an architectural photo. The information function of architectural photography serves as a factual inventory and as a filter criterion. Several photographs of the same building can also lead to a sequence experience. The viewer perceives partial information (e.g. the front and back of a building) picture by picture and mentally puts the fragments together. This results in a chronological sequence of experiences with the object, similar to a sequence of scenes in a film
3. Documentation function:
Architectural photography documents the condition of a building in the context of time. In this way, the practical use of the architectural concept and the change due to wear and tear are recorded. The documentation function is particularly important for the historical observation and formation of style epochs
It would take a lot of words to explain the complexity of an architectural masterpiece. Ideally, architectural photography can do this with a single image. It conveys the conceptual idea behind the building and thus becomes the architect's mouthpiece. Architectural photography aims to make a building “legible” quickly. In addition, the conceptual idea of the architect can also be reinforced with photographic means.
5. Artistic function:
Not only the most unadulterated, neutral documentation of buildings is part of architectural photography. With their very own view of buildings, architectural photographers are able to manipulate reality. The means of photo technology and image processing are available to them for this purpose. An artistic approach in architectural photography does not necessarily have to mean a distortion of reality. The meticulous selection of buildings, perspectives and moods and a realistic depiction often result in artistically valuable photos or photo series.
Architectural photography can focus on recurring architectural patterns, depict buildings from unusual perspectives and thus actively shape entire epochs. One example of this is the style epoch of the Bauhaus. In the course of Bauhaus architecture, the “New Seeing” style was introduced in architectural photography. This breaks through conventional structures based on painting. The result is a “new objectivity” that dynamically depicts buildings using extreme perspectives and plays of light and shadow.
Here the architecture photographer slips into the role of the architecture critic and analyzes a building with the help of photographic means. This turns him from a neutral observer into an active evaluator and holds up a mirror to the architecture.
Journalistic or high-profile content is often enriched with architectural photographs. This applies not only to architecture-related texts in specialist magazines, but also to articles and reports in major mass media. In addition, architectural photography plays in the area of corporate presentation, e.g. B. in the context of a website or an image brochure, a decisive role. Photographs shape the word-picture-language / tonality of the company's appearance.
Architects and building planners are often inspired by existing structures. Architectural photography provides visual templates for this
10. Value enhancement function:
One of the most important tasks of architectural photography is to photograph buildings in their optimal condition (usually shortly after completion). Architects use these images to increase their own market value. Real estate agents and builders use them to add value to the building. Architectural photography preserves the building's value. Although the building fabric loses value over time, the photography suggests that it is maintaining or increasing its value.
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